Many thanks to Joern Menninger from Startuprad.io Podcast for the great interview and intriguing conversation about marketing & tech entrepreneurship. As the Co-founder of Instigo & Instigo Audiences, I was delighted to hop on one of the most influential and inspiring podcasts in the tech space and share my (our) story. Joe is a visionary […]
Many social media platforms and other websites offer advertising services to almost all businesses. But how can one determine which platform is best for a specific industry? And more importantly, which industries should advertise on Facebook? Before looking for the answer, let’s review some of our latest advertising statistics from 2021 (divided by industries) so […]
A call-to-action, or CTA, is something we’ve all heard about or seen on social media and our everyday lives. If you’re reading this, you’ve probably clicked on countless calls-to-action buttons throughout your advertisements. Have you ever created a Netflix, WordPress, or Dropbox account? You probably signed up after seeing a compelling CTA that tempted you […]